What are some of the tools to measure the success of SEO? How do you get Googlebot to crawl your site more often? And answers to more questions follow!
Continue reading »Spread the word: 
Web Marketing Business Blogging Articles
Getting Google to Love Your Website
A DMA Brainy Breakfast — Auckland, New Zealand
The Internet’s next killer app for marketers has emerged: Google.
Google’s search algorithms power over half of all Web search queries, making high-ranking Google listings a marketer’s dream. While natural listings in Google deliver millions in sales to some of the Web’s savviest retailers, most websites are not properly designed to reach this market. How can you adjust or revamp your site so Google will love it?
Join us at the May Brainy Breakfast with Stephan Spencer, Managing Director of Netconcepts, to learn the essential strategies of putting Google to work for your website.
You’ll learn the secrets of how to:
- Check your “Google Pulse”
- Estimate missed opportunity costs
- Ensure Google crawls 100% of your site, including dynamic pages
- Design your pages to dominate rankings
- Avoid getting banned or penalised by Google
- Use paid placement with Google AdWords & optimise your search ads
- Measure return upon investment
- Prepare for imminent changes in the search engine industry
- …and more!
Where else can you reach a majority of qualified prospects at zero or very low cost per click?
Spread the word:
Getting Google to Love your Website - 50 Questions and Answers (Part 1)
How do you know if your site is search-engine friendly? What is the best way to find out the number of people searching for a specific keyword? And 48 other questions answered here…
Continue reading »Spread the word:
Stephan Spencer’s Top 10 Tips for E-Commerce Sites
Our favorite tips for online catalogers: automatic spell correction on search queries, breadcrumb navigation, keyword themes, top 10 lists, open source, 1-click ordering, and more…
Continue reading »Spread the word:
Casing the Competition
A competitor is eating your lunch. You know it. They know it. What you don’t know is how they did it. Welcome to the murky world of search engine optimization (SEO). Before you throw your hands up in frustration, I have good news for you: You can learn how to reverse-engineer your arch-rivals’ tactics and join them at the top of the search results heap.
Continue reading »Spread the word:
Google Optimization: E-Commerce @ $1 Cost (Part 2)
Many creative strategies are emerging to help merchants tap into this dynamic new search marketplace. As search becomes more embedded into consumer buying behavior, Google’s success provides both a framework and a reason for thinking about search engine friendliness as an integral part of Web design - rather than as an afterthought.
Continue reading »Spread the word:
7 Secrets to High Google Rankings: Getting Google to Love Your Website
American Marketing Association webcast series — online
The Internet’s next killer app for marketers has emerged: Google.
Google’s search algorithms power 80% of all Web search queries, making high ranking Google listings a marketer’s dream. Where else can you reach 80% penetration to highly qualified prospects at zero cost per click?
While natural listings in Google deliver millions in sales to some of the Web’s savviest retailers, most Web sites are not properly designed to reach this market. How can you adjust or revamp your site so Google will love it?
Join Stephan Spencer, President of Netconcepts, during this rich presentation to learn the essential strategies of putting Google to work for your Web site. You’ll learn the secrets of how to:
- Check your “Google pulse”
- Estimate missed opportunity costs
- Ensure Google crawls 100% of your site, including dynamic pages
- Design your pages to dominate rankings
- Avoid getting banned by Google
- Prepare for changes soon to come in the search engine industry
- and much more!
Spread the word:
Google Optimization: E-Commerce @ $1 Cost (Part 1)
If consumers find e-commerce appealing because it helps them find and buy products easily and in less time, then your Web site is no longer the shortest distance between points A and B: Google is. This means that the notion of an e-commerce site itself becomes entirely fragmented, as every page becomes a potential entry point and selling opportunity.
Continue reading »Spread the word:
Entrepreneur Magazine interview
When it comes to search engines and search marketing, what are the major engines for consumers these days? Of course there are quite a few search engines in existence but at this time the big players are Google, AOL, Yahoo, and MSN. These control 94% of all search.
Continue reading »Spread the word:
Case Study: Steve Spangler Science
- Revenue has doubled every quarter
- Website drives catalog readers to buy
- Blogging a sales success
Spread the word:
Pages (36): « First ... « 26 27 28 [29] 30 31 32 » ... Last »
Related tags
Newsletter
Contact Us
HEADQUARTERS
2820 Walton Commons West, Suite 123
Madison, WI 53718 USA
Phone: (608) 285-6600
Toll-free: 888 207-1109
REGIONAL OFFICE
36 Anzac Rd., Browns Bay
Auckland, New Zealand
Phone: (+64) 9 476-4601
infodesk@netconcepts.com